Ad Campaigns

  • Ad-Council_large

    Anti Bullying Bystander Ad Council Campaign

    Expanding on the message of “Bully”, Waitt Institute was asked to join AOL, Facebook, and Marlo Thomas’s Free to Be Foundation to be part of an anti- bullying multi- media campaign directed at parents with school age children. As we know from the Sioux City Project Research, parents are still the greatest influencers on kids […]

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  • futureswithoutviolence-logo

    “Coaching Boys Into Men” Campaign with Partners “Futures Without Violence”

    Waitt Institute for Violence Prevention, Waitt Foundation, and Futures without Violence created a multi media campaign from 2002-2006, highlighting the first time that the strategy of “engaging men and boys” in gender violence prevention was given a national spotlight. Three thirty second television spots were created, which aired from 2002-2006.  The first ad, entitled, “Wrong […]

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